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Turning Concepts into Products

By: Laurent4 Aug 2025

Table Of Contents

  1. Settings the scene
  2. How it's done
  3. Outro

Turning Concepts into Products

Settings the scene

Hi there!

Today we'll explore: From Idea to App Store: Turning Concepts into Launch-Ready Products

We know that the journey from a spark of inspiration to a polished app on the App Store is equal parts art and execution. Whether you're a solo founder or part of a growing product team, bringing an idea to life takes clarity, iteration, and just enough chaos to keep things interesting.

How it's done

So how do you actually get from "What if..." to "Now available on the App Store"? Let's break it down.

steps

Step 1: Clarify the Core Problem

If your idea doesn't solve a real pain point, it won't stick. Define your core user and the problem in one sentence. Simplicity wins.

Wakeflow tip: Use short user stories, such as “As a busy freelancer, I want to automate my meeting scheduling so I can focus on client work.” These can shape your entire roadmapj

Step 2: Prototype Quickly

Don't wait to build. Use low-code or no-code tools to test your idea fast. Early feedback beats late perfection.

Wakeflow tip: Get real insights fast by automating onboarding and feedback collection.

Step 3: Build Smart

Code only what matters. Focus on an MVP that solves the core problem. Every extra feature is friction.

Wakeflow tip: Refine your QA and bug tracking process, and release workflows to stay lean.

Step 4: Launch and Learn

Push to the App Store with confidence. Listen, measure, and iterate. The real work starts post-launch.

Wakeflow tip: Gather reviews, monitor crashes, and route issues to the right team. Use automation tools so you can do this without lifting a finger.

Outro

That's a wrap for today. Every ~10 days I'll drop something useful in your inbox (think sharp how-to guides, a peek under the hood of tools we've built, or quick takes on key topics). Want more? Explore other articles from our team or swing by our site to see what we're building.

Scale wisely,
Laurent

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